MARKETING
SONY PICTURES
Design and content internship for Sony Pictures Television.
ROLE
Creative Marketing Intern
TEAM
SPT Marketing
TIMELINE
May 2025 - Aug 2025
SKILLS
Brand Design
Content Creation
Marketing
THE CONTEXT
My first internship!
In the summer of 2025, I had the awesome opportunity of working in Sony Pictures Television as a Creative Marketing Intern—my first in-person internship! It was a chance to grow as a creative while meeting some super cool people along the way.
I worked across brand and content, getting exposure to how large-scale campaigns are developed and executed. My work contributed to over 40+ branded assets, 10+ pitch decks, and 5+ videos, which reached hundreds of thousands of impressions. Here's a list of selected works I had a lot of fun working on!
SELECTED WORK
Sony Pictures Television at Comic Con 2025
Supported the activation by designing assets that came to life—from merchandise, prizes, and visual elements that shaped how 25,000+ fans experienced the space!
SELECTED WORK
The Boys x Dr. Squatch Campaign
Supported the collaboration through concept ideation and package design. Used IP integration strategy to bring The Boys' edgy tone into Dr. Squatch's product experience.
SELECTED WORK
Twisted Metal BTS Content
Supported the brand marketing team in developing social content for Twisted Metal. Take a look!
SELECTED WORK
Marketing Asset Designs
Supported the marketing of Sony Pictures Television through designing social posts, newsletters, decks, and more!
The rest of this work is confidential.
If you'd like to learn more, please email me!
THE CONCLUSION
Key takeaways.
Creating beyond utility.
I come from a background where I'm used to crafting experiences that solve clear user needs. This experience taught me the value of creating for fans, where “nice-to-haves” are what actually drive engagement and connection.
IP integration should shape the experience.
After working with various brand collaborations and partnerships, I learned to think beyond surface-level branding. Playing with an already powerful IP system allowed me to learn better storytelling, informing tones, and how users engage with a product or campaign.
Great work is collaborative.
While I was on the creative marketing team, I was still able to learn from—and contribute to—brand marketing and franchise teams. The exposure pushed me to think about marketing more holistically and grow beyond just as a creative.
